Accor Services is now Edenred

Market Leader in the World of Prepaid Services.

Edenred is the new and official corporate name for Accor Services as a result of our recent successful demerger from the Accor Group and we are now a listed company on the NYSE Euronext CAC Next 20 with a market capitalization of above €3.3 billion.

An Easier Life with Edenred

As the global market leader in prepaid services for Fortune 500 companies and public sectors worldwide, we have been consistent in delivering cutting-edge rewards and incentive solutions for employee and public benefits programs towards the enhancement of individual well-being as well as the performance of organizations.

“Backed by our 50 years of expertise in prepaid services, this new identity will enable us to assert our position as a committed, pioneering, global leader,” said Jacques Stern, Edenred’s Chief Executive Officer. “Edenred is focusing on innovation to drive growth and delivering solutions worldwide that create bonds among people.”

At Home in Asia Pacific

With a well-established presence in 40 countries worldwide and 1.2 million international service providers on our affiliate network, 33 million people around the world are now using our solutions each day with approximately 500,000 private and public sector customers benefiting from our constant product innovation. In 2009, Edenred generated a total issue volume of €12.4 billion, of which more than 50% were in emerging markets.

Singapore is Edenred’s strategic Asia Pacific headquarter and our regional offices can be found in fast growing markets such as Australia, China, Hong Kong, India, Korea and Taiwan. This region currently represents 14% of our globally integrated workforce and is set to grow bigger given the immense opportunities and rising demands for our products and services in Asia.

“Our aim is to attain pre-crisis double digit growth rates. For that, we will exceed our clients’ needs by providing superior products, increase our market share by penetrating deeper into our markets, tap into new markets via geographical expansion and may consider M&A projects,” said Koray Ozbay, Edenred's Regional Managing Director.

Sustainable Growth Creation

To grow worldwide market leadership further and deeper, Edenred will leverage fully on its proven capacity for innovation by actively pursuing organic growth drivers in order to meet our 6% to 14% annual normalized organic growth target, in issue volume. In addition to these organic growth drivers, Edenred may consider M&A opportunities in target markets (Latin America, Europe and Asia).

Furthermore, plans are in place to create new business footprints in six to eight new countries by 2016 with another ten to fifteen more beyond that.

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Tags: Accor Services, Edenred, prepaid services