TELECOM & INTERNET | Staff Reporter, Singapore

M1 rolls out upsized mobile plans as telco pricing war heats up

Two SIM-only plans were unveiled.

M1 has launched two new SIM-only plans and revealed an upsized data bundle for its existing mobile plans, a day after fourth telco hopeful MyRepublic unveiled the details of its mobile and broadband plans.

M1’s new plans are priced at $20 per month and $15 per month. The mySIM+ 20 comes with a data bundle of 4GB, 150 minutes of calls and 800 SMS/MMS. For $15, the mySIM+ 15 offers 1GB data, 100 minutes of calls and 600 SMS/MMS.

M1 also launched an Upsized Data offer priced at S$5.90 per month, which is available to customers who wish to boost their data bundles by up to 12GB. Upsized Data is available on M1’s Lite+ smartphone plans and above.

Analysts fear that M1 will be the most impacted by the entry of a fourth telco.

DBS reckons that M1 will lose 10% of its group revenue to a new player by 2022.

"The new player intends to target consumers with high data-capacity usage (12 GB/month) at low price. However, its network coverage may not match the incumbents’ coverage for a couple of years. We project M1 and StarHub to lose 10% and 4% of their group revenue to this player by 2022," DBS said.

Do you know more about this story? Contact us anonymously through this link.

Click here to learn about advertising, content sponsorship, events & rountables, custom media solutions, whitepaper writing, sales leads or eDM opportunities with us.

To get a media kit and information on advertising or sponsoring click here.