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FINANCIAL SERVICES, INFORMATION TECHNOLOGY | Alpha Bierneza, Singapore
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One app, thousands of credit card deals right at your fingertips

This all-in-one app is the natural extension of the founders' personal finance comparison website.

Trying to work out several credit cards while staying on the lookout for great deals for each card can be overwhelming. To make it easier for cardholders, GET.com, a personal financial comparison startup launches what it claims as the first and only mobile application in Singapore showing the widest range of credit card deals - the GETdeals.

Founded by Pedro Pla and Grace Cheng, GETdeals is an all-­in-­one app which allows cardholders to enjoy the ease and convenience of locating relevant credit card discounts and privileges. The app features more than 2,300 credit card deals from all major banks in Singapore, using a location­-based search engine, making it easy and convenient for consumers to locate deals on the go.

According to the founders, the creation of GETdeals app stems from Singaporeans’ love for convenience and getting the best value for their money. With Getdeals, cardholders no longer need to download multiple banking apps or log on to several websites to look for credit card deals that they are entitled to. Instead, they only need to use the GETdeals app to conveniently access the most comprehensive and up-­to­-date credit card offers available in the market.

"When we first toyed with the idea of developing a money-­saving tool that is both unique and useful, we were motivated by the factors that drive the purchase decision of a typical Singapore consumer – one who is constantly on the lookout for all things cheap, good and fast. Bearing this in mind, we decided to come up with an app that is able to do just that, one that brings together the most up-­to-­date and comprehensive credit card deals to help people identify value-­for-­money offers right at their fingertips,” said Pedro.

Besides, the use of a mobile app to convey useful money saving tips for one’s purchases resonates well with Singapore consumers. Citing a recent Consumer Barometer research released by Google, Pedro noted that Singapore was reported to have the highest smartphone 2 adoption rate in the world at 85%. The survey also noted that 48% of Singaporeans researched products on their smartphones before buying, and 35% of Singaporean smartphone users used their phones at some stage in the buying process of the last item they bought ­ among the highest rates globally.

GETdeals app’s features include simple and intuitive user interface wherein users can access deals quickly and easily. It also has customisable search methods wherein users can tap on the app's menu bar to filter the types of deals ­ by categories and card issuers. These categories of merchants include Entertainment, Food & Beverages, Health & Fitness, Petrol, Shopping and Travel, as well as more than 10 card issuers including all the major banks in Singapore to choose from. The app also boasts of being an interactive and engaging platform as users can instantly share their favourite or recommended deals with friends and loved ones via a variety of social platforms such as Facebook, Whatsapp, Email or SMS.

According to Grace, the GETdeals app is a natural extension of their personal finance comparison website GET.com, which is all about providing relevant information, tools and deals to help consumers make informed choices about spending and saving money.

“We urge fellow Singapore consumers to make full use of the app to seek out good bargains for their everyday purchases, and to enjoy sharing their finds with one another in the process,” she said.

Singapore Business Review seeks out for outstanding mobile apps - from productivity tools to games - by Singapore-based developers. Kindly message Lee Anne Babierra at research@charltonmediamail.com for possible feature.

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One app, thousands of credit card deals right at your fingertips

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