Singapore Consumer Behavior

Singapore customers seek transparency amidst companies’ AI adoption growth

About 9 in 10 said they want to know whether they are speaking with AI or a human.

Singapore customers seek transparency amidst companies’ AI adoption growth

About 9 in 10 said they want to know whether they are speaking with AI or a human.

8 in 10 consumers are rethinking spending

Four industries will be most affected by this change.

What’s Singaporean’s go-to app for personal and business use

More businesses and consumers use mobile apps for purchases.

More than 60% of older consumers still prefers in-store shopping

This is even as more Singaporeans purchase in-app.