Commentary

The pros and cons of social media

How does one distinguish between a fad and a social or business transformation? And in which category should we put Facebook, Twitter and all the other web-based networks that come under the heading of social media?

The pros and cons of social media

How does one distinguish between a fad and a social or business transformation? And in which category should we put Facebook, Twitter and all the other web-based networks that come under the heading of social media?

Making your people more productive

In the struggle to maximise business growth, enterprises in Singapore and all over the world face the testing challenge of lowering operational costs whilst meeting ever-increasing customer expectations.

Vision 2030: A golden opportunity for Singapore’s brand

“As a universal language, sport can be a powerful medium for social and economic change: it can be utilized to bridge cultural gaps, resolve conflict and educate people in ways that very few activities can” (World Economic Forum, 2012: https://members.weforum.org/pdf/GAC/issue_descriptions/RoleofSportsinSociety.pdf).

How flexible working also helps the environment

Anyone who breathes the air of Singapore at rush hour knows that traditional working practices are not good for the environment. The car emissions from Singapore’s commuters are bad for air pollution, bad for health, and bad for the economy.

What 'scholar' really means in Singapore

The word "scholar" has a special meaning in Singapore, different from the usual definition "person devoted to the pursuit of knowledge" - here is means "someone who received a full scholarship from a government department or major corporation to study for a degree, in return for a contractual obligation (also known as bond) to work for the sponsor for X years".

5 things you should do for your brand's growth despite economic crisis

In 2012 so far, financial analysts continuously predicted when the stock markets would reach an optimal level and the magnitude of their recoveries. 

Rocket Science? Meet the Management Consultants!

Calvino loved the term consultant. Men with vague titles were drawn to zone life. Every grifter in S.E. ASsia was some kind of consultant’. Christopher Moore , Comfort Zone, 1995. Organizations employ consultants to do things that they can’t do themselves. Or things that they, either haven’t got the time or inclination to do themselves. Consultancy covers a wide range of activities. But for the purpose of this article, let me confine it to management consultancy. The origins of management consultancy are originally Anglo-American. Even today the term ‘management consultant’ remains synonymous with these two countries. In the Beginning. The first management consultants emerged during the 1890s in the US. Their role was to help manufacturing companies raise productivity. However, in those days, they were not called management consultants but industrial engineers.

Want more sales? Be an emotionally intelligent salesman

In Singapore, it has been found that the focus of salespeople has been to master product knowledge above all else. This belief seems consistent with capable salespeople who are goal oriented and competitive but lack the competencies to break through the success barrier.

Here's how you can maximise your brand's Facebook timeline

Facebook has gone through many major design changes throughout the recent months. First, we had to adjust our personal profile experience to the Facebook Timeline, which opened up more pictures and chronicled our lives faster and easier through images, video and content.

Four-letter words that make people panic

It’s not just in Singapore. But tape-recorded conversations find that roughly 80–90 spoken words each day in general — 0.5% to 0.7% of all words — are swear words, with usage varying from between 0% to 3.4%.

How brandpact can help turn SMEs into the next brand superstar

In an ever changing business landscape like Singapore, Small and Medium Enterprises (SMEs) are constantly on the lookout for business opportunities. The key questions are: how do you set yourself apart from your competitors and how can you craft that winning formula of creating a unique selling point that could bring you business success?

Here's how 'irrational' customers help your brand

Many of our clients include both B2B (business-to-business) and B2C (business-to-consumer) brands, sometimes described as corporate versus FMCG (fast-moving consumer goods). While much is made of the differences between these types of brands, they share a core objective: to create an emotional connection with the customer.

Remote working practiced in Singapore than ever before

Global businesses and modern technology are fuelling an increase in remote working across Singapore, which could lead to greater employee satisfaction and lower operating costs.

A slowdown in private home sales

Developers’ launches met with slower sales

A must read if you're an expat threatened by kidnapping

British expats live and travel to some very exotic places in connection with work or leisure. Unfortunately some geographical locations in Asia are rife with incidents of kidnapping.

Five rules every leader should know

Leadership is a delicate skill that needs time to develop. An authentic leader prepares well over time, and understands the consequences of his or her actions.

Here's why enterprise is the key to international success

In recent years, Singapore’s popular press has been all over the immigration debate - painting an entire gallery of pictures. Ageing workforces, a shrinking labour pool, jobs locals don’t want to do, the government’s view on economic growth, the public angst, overcrowding concerns and various ministers weighing in on topics ranging from infrastructure development, inflation, to transient talent. A nerve has been touched, and everyone has an opinion. Yet, the current debate is built on noticeably 20th century foundations - namely locational identity, fiscal considerations and protectionism.