Media & Marketing

Quocia stirs social media buzz for SMEs

Its AI tool automates social media strategy, content creation, scheduling, and posting.

Singapore marketers show gap between desire for data and actual use: report

Only 21% fully utilise online customer data, despite the rising need for data-driven marketing.

IMDA and GfK launch SG-TAM 2.0 to unify audience data across platforms

Media and advertisers can use it to create products for audiences.

Winking Studios plans dividend policy tied to AIM listing by December

It intends to distribute 5% to 15% of its annual profits.

GlobalTix secures $6.5m in Series B funding

The company will use the fund for expansion.

Frasers Hospitality REIT Australia unit sees tax rate rise to 37.5%

With the higher tax, the unit expects a $1.3m drop in distributable income for FY2024.

Noontalk Media enters $2m interest-free loan deal with CEO Dasmond Koh

The loan shall be repaid in full at any point on or after 1 July 2026.

mm2 Asia appoints Cindy Tan Ching Yee to board of directors

She has previously worked for TripAdvisor and BBC Worldwide. Media company mm2 Asia has appointed Cindy Tan Ching Yee, managing director, APAC for...

shopper360’s independent director retires

The company plans to fill the vacant position within two months and no later than three months.

Why value-added initiatives from brands matter in Singapore

Many Singaporeans seek brand help amid anxiety about their future.

SG firms fail tracking marketing results due to lack of monitoring platforms: study

Businesses invest in digital marketing but not the right tools to track its performance.

Inappropriate ads online hurt consumer perception of brands: report 

Ads supporting credible journalism seen as crucial to increase brand trust.

LIST: Most valuable Singaporean brands of 2024

The top company has a brand value of US$11b.

9 in 10 Singaporeans value integrated financial and sustainability reporting

About 96% are also prioritising ESG reporting more than previous years.