Media & Marketing

NoonTalk Media forges partnership with Taiwanese entertainment company

The partners will promote Gen Z artists from Taiwan and Singapore.
16 hours ago

NoonTalk Media forges partnership with Taiwanese entertainment company

The partners will promote Gen Z artists from Taiwan and Singapore.
16 hours ago

Digital ad spend reaches $2.34b in 2023

Singapore presents a highly-engaged digital audience.
3 days ago

How much do advertisers spend on digital ads?

Digital spending makes up 59.7% of total ad spend in Singapore.

Streaming Battle: Netflix retains its crown in Singapore

The platform saw a 3% growth in its market share in 4Q23.

EnterpriseSG, IMDA launch first GenAI Sandbox for SMEs

The parties will add 13 new programmes to the Sandbox in February.

NoonTalk Media cuts losses by 40% to $1.3m in 1H24

The company's loss per share was 0.64 cents.

3 Singaporeans enter Forbes’ 50 Over 50 Asia list

One of the awardees is Singapore Power Limited Chair, Leong Wai Leng.

Why marketers prefer in-app advertising 

Eight in 10 markets have an in-app advertising strategy.

Singaporean advertisers increasingly embrace in-game advertising

Seven in 10 advertisers have purchased in-game ads.

HubSpot partners with TikTok to supercharge B2B lead generation

87% of TikTok users in SEA discover new products and brands through creator content.

Battle of SVODs: Netflix remains king in Singapore

The streaming giant’s market share increased by 1% by the end of September.

‘The Big Spark’ to feature SEAs aspiring entrepreneurs and investors

Singapore-based Mediacorp collaborated with Elevandi and TiE Global Summit for the launch.

Singapore’s Carolyn Choo and Tracy Ma land on Forbes Asia’s ‘Powerful Businesswomen’ list

The list features 20 successful female leaders across the Asia-Pacific region.

Noontalk Media shareholders okay adoption of share buy-back mandate

The resolution garnered 100% support from the shareholders.

Easy and challenging steps to make SG brands ‘world-class’ competitive

Marketing experts advise investing in omnichannel strategies and talent to diversify brands in a global space.

Ad tech platform Tyroo expands to South Korea

Hyejin Anna Min was appointed as the country manager.