Media & Marketing
Travel marketers shift focus with trust reshaping influence: report
Travel marketers shift focus with trust reshaping influence: report
Consumers rely on multiple platforms such as comparison sites (74%), online travel agencies (65%), loyalty programs (51%).
3 days ago
CCCS approves Omnicon’s proposed IPG acquisition
The acquisition will not infringe section 54 of the Competition Act 2004.
ASAS sees 39% rise in ad feedback driven by telcos
ASAS said it received 432 pieces of feedback in 2024, up 39% from 2023.
Mediacorp appoints new board member
Susan Ho has held senior leadership roles at Standard Chartered Bank, Brunswick, and fintech unicorn Airwallex.
Print ad spend to drop 5% in 2025 as digital dominates: analyst
Digital advertising segment is projected to expand by 6.3% in 2025.
Social ad spend in Singapore to grow 10.3% in 2025
Social media dominance will fuel this growth.
NoonTalk Media inks $900,000 service provision contract
The group expects the transaction to positively impact the company’s earnings per share.
Audience Analytics unveils 3-year dividend policy with minimum 50% payout ratio
The policy aims to balance the company’s financial health.
Quocia stirs social media buzz for SMEs
Its AI tool automates social media strategy, content creation, scheduling, and posting.
Singapore marketers show gap between desire for data and actual use: report
Only 21% fully utilise online customer data, despite the rising need for data-driven marketing.
2 S'poreans land on Forbes Asia's Power Businesswomen 2024 list
These are Tan Su Shan and Serena Teo Joo Ling.
IMDA and GfK launch SG-TAM 2.0 to unify audience data across platforms
Media and advertisers can use it to create products for audiences.
Winking Studios plans dividend policy tied to AIM listing by December
It intends to distribute 5% to 15% of its annual profits.
GlobalTix secures $6.5m in Series B funding
The company will use the fund for expansion.
ComfortDelGro's Moove Media begins trial of smart taxi-top billboards
The trial will last six months.
Frasers Hospitality REIT Australia unit sees tax rate rise to 37.5%
With the higher tax, the unit expects a $1.3m drop in distributable income for FY2024.
Noontalk Media enters $2m interest-free loan deal with CEO Dasmond Koh
The loan shall be repaid in full at any point on or after 1 July 2026.
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