Media & Marketing
One in 4 Singaporeans consume less work from celebs with controversies
Younger consumers are more likely to watch the content of said celebrities.
Tug to bring integrated and bespoke digital marketing solutions to SEA clients
The agency opened its doors to businesses in Southeast Asia in July.
SPH REIT adds three members to its board
The new members began their duty on 15 August.
One in 2 businesses won’t survive beyond 6 months if high costs, low sales persist
Top factors for rising costs are higher logistics.
Singtel puts up lifestyle service provider on e-wallet Dash
The lifestyle deals will be offered by over 300 merchants.
OCBC SME Index: Which sector performed best in Q2?
The top sector's reading jumped to 52.8 in Q2 from 50.9 in Q1.
SPH shareholders vote in favour of privatisation
94.25% of votes supported the initiative.
SCCC, SPH Chinese Media Group renew MOU on Chinese-Singaporean culture promotion
Under the renewed MOU, the two institutions are to conduct four large-scale events.
What social media platform do Singaporeans use the most
This platform saw a 1.18% growth in engagement rate in 2021.
Around 99% of online consumers hold social media liable for unsafe ads: IAS
Due to fake news, online consumers are more discerning about the ads on their feeds.
Webnovel's author incubation program to buoy amateur creators
The program gives young Singaporean writers a chance to publish their stories and earn from them.
Acquisition dispute: Keppel unit pursues arbitration action vs SPH
The move came after SPH terminated an implementation agreement related to Keppel’s takeover bid.
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Cuscaden Peak bags AU regulatory approval of SPH acquisition scheme
It also waived its right to walk away from potential material adverse effects.
SPH announces completion of media restructuring
This includes all media-related assets and 2,500 employees.
Singtel to air BBC shows
Free previews will be available until January 3.
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Commentary
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