AIREX Market launches public beta with wide variety of products

Find out what's being offered.

Airex, Inc. announced the launch of the AIREX™ Market, the first independent, online marketplace for financially actionable apps, information, and reports ("Financial AIR™"). Buyers on the AIREX Market include Registered Investment Advisors, asset managers, wealth advisors, hedge funds, private equity managers, and individual investors.

With the launch of the frictionless AIREX Market, buyers can now instantly search, discover, purchase, and use financial apps, information, and reports, many of which have only been available directly from providers by subscription. The AIREX Market provides single sign-on access to hundreds of thousands of individually purchasable products, bringing together, for the first time, sellers that include FactSet Research Systems, Morningstar, Mercer, and Nasdaq, with many more global and boutique providers coming on line every week.

"The AIREX Market for the first time offers all investors the ability to search, discover, purchase, and use individual apps, information, and reports which they didn't have access to, couldn't afford, or didn't even know existed," said Stephen Kuhn, Co-Founder and Chief Executive Officer of AIREX. "The AIREX Market provides discovery, speed, access, increasing selection, and convenience to investors. Those investors can now save time and money by purchasing products via a click-through license agreement, avoiding salespeople, contract negotiations, and attorneys' fees."

The AIREX Market offers sellers a significant, potential new source of high-margin revenues, giving them a cost-effective way to monetize their existing digital assets in lucrative, new markets and new, unbundled product configurations, with no incremental cost of sales. Sellers set their own pricing, a la carte purchasing and subscription models, and licensing terms.

"This is a win-win for sellers and buyers. Sellers can access new markets that they may not have been able to cost-effectively reach with their existing direct sales forces, at little or no risk. Buyers can instantly discover and purchase new products," Kuhn added.

"The AIREX Market is independent, transparent, and fair," said Kuhn. "There is no exclusivity for any seller, and all sellers get the same terms when listing their products. This democratized model drives value for both sellers and investors."

"We have always known that there is a much larger universe of investors beyond our typical clients, which could derive a lot of value from our application," said Chas Barnard, Chief Executive Officer at Short Trends, a leading provider of analytical application software. "In the past, those investors, which include individuals and RIAs, have been elusive and expensive to communicate with. The AIREX Market is a highly visible, innovative, well-trafficked marketplace, which helps us reach those investors, at very little cost or risk."

Financial AIR - the products that are available for sale on the AIREX Market - includes a huge range of valuable tools and information that investors can use to do economic forecasting, conduct financial analysis, and make investment decisions. In addition to traditional market products such as analytics, visualization, reporting applications, data feeds, research, bond reports, earnings estimates, and counterparty risk, Financial AIR also includes products such as oil reserves, social media information, weather, traffic, prescription drug sales, and hotel occupancy rates.

The AIREX Market saves investors valuable time. As with other established online marketplaces in other markets, the AIREX Market offers buyers of financial information increasingly relevant search results. The AIREX Market also makes contextual recommendations about new, valuable products based on investors' needs.

"I did not realize the huge breadth and depth of content and tools that was available on the AIREX Market when I first started using it," said Milton Balbuena, Chief Executive Officer at Blue Hall Capital, LLC, a California based Registered Investment Advisor specializing in managing investments to meet the goals of high net worth families. "The search functionality there made it easy to find what I was looking for, and suggested other products that I might find valuable. There was a lot of content that I was seeing for the first time when I started using AIREX Market, which is having a real, positive impact on my business today."

"There is such an incredible volume of specialized financial information and tools out there, it's been virtually impossible for investors to know about all products relevant to them," said Co-Founder and Chief Technology Officer of AIREX, Christopher Williams. "As we were testing the AIREX Market, we had many users who appreciated the potential cost savings of buying only the information that they needed. Many more were blown away by the ease of search, discovering products that they never knew existed, which could have a huge impact on their businesses."