Y3 Technologies takes home win at SBR Technology Excellence Awards 2025

Its OMS platform has streamlined inventory management, automated order processing, and provided real-time analytics, resulting in a significant sales increase for its client.

A premier provider of transformative technology solutions for the supply chain and logistics industry, Y3 Technologies bagged the coveted SBR Technology Excellence Awards 2025 in the E-Commerce - Luxury Retail category for successfully leveraging its OMS Multi-Channel E-commerce Enabler Platform in its partnership with luxury fragrance brand House of Perfumes to support the latter’s seamless expansion from their flagship stores in Dubai into ASEAN markets.

Y3’s OMS platform centralises the management of multi-channel operations on e-commerce platforms, simplifying logistics, streamlining inventory, and enhancing customer engagement. It integrates all sales channels into a unified dashboard, ensuring real-time synchronisation of inventory, seamless order processing, and consistent product listings across marketplaces.

Its advanced analytics capability also provides actionable insights into market trends, customer preferences, and sales performance, enabling data-driven decision-making.

The partnership between House of Perfumes and Y3 exemplifies the transformative potential of the OMS Multi-Channel E-commerce Enabler Platform. Key features such as automated product uploads across platforms, dynamic order routing to fulfilment centres, and market-specific adaptations—including localised pricing and campaign management—have been instrumental in the brand’s regional expansion. The platform also provides stakeholders with real-time, remote visibility into critical metrics such as sales performance, inventory levels, store efficiency, gross merchandise value, and demand trends.

Since its inception, the project has significantly enhanced operational efficiency, improved customer satisfaction, increased revenue, and enabled the execution of targeted, data-driven marketing campaigns.

With Y3’s proven digital capabilities, House of Perfumes is well-positioned to realise its ambition of becoming a leading fragrance brand across the ASEAN region. This partnership underscores Y3 Technologies’ commitment to delivering scalable, enterprise-grade solutions that support seamless market entry and sustained growth in today’s competitive e-commerce landscape.

“Y3 Technologies plans to tap into localised e-commerce platforms to maximise reach. OMS’s scalability ensures effortless adaptation to new markets, product lines, and consumer trends, paving the way for sustained growth,” the company said.

SBR Technology Excellence Awards celebrates technological innovations in Singapore, highlighting exceptional companies that are riding the digital disruption wave with groundbreaking technology initiatives that have made an impact on the economy.

The SBR Technology Excellence Awards is presented by Singapore Business Review Magazine. To view the full list of winners, click here. If you want to join the 2026 awards programme and be acclaimed for your company's outstanding contributions in pursuit of technological innovation, please contact Jane Patiag at [email protected].