MARKETS & INVESTING | Staff Reporter, Singapore

Meet the entrepreneur who eyes tripling his client base by end-2016

He has landed S$2 million in pre-Series A round from angel investors.

iCommerce Asia is an integrated e-commerce supply chain solutions partner based in Southeast Asia, offering unique end-to-end solutions which supports and enables client’s e-commerce channels.

Its owner Syed Ali Ridha Madihid started with iCommerce with a mere $300,000 and with a team of 3 at the beginning in April. It took a lot of hard work and collaborations before he landed with S$2 million in funding from notable investors. He currently has a team of over 84 staff members.

iCommerce now has 57 clients to date such as Vermilion, Lula Rock, Prop-up Store, Fashion Valet, Cotton on Group and more. Ali aims to provide businesses with hassle-free solutions through the group's expertise in logistics, warehouse storage, order management, consultation and many more via its all-in-one comprehensive platform.

With 12 years of experience working with logistics and supply chains under his belt, Ali is a man with remarkable prowess in the budding e-commerce industry. He started at a young age of 18 and was already proving himself as an innovative and reliable asset to the companies he joined. He spent a fruitful decade of his career in the logistics industry at renowned service providers such as YCH Group and Expeditors.

He started his foray into the e-commerce industry at the online luxury store, Reebonz in 2013 and a year later became the Regional Director of Operations and Supply Chain at the popular international hub and destination, Zalora.

At Zalora, Ali was overseeing the company’s international hub and distribution channel operations throughout SEA. He was later holding concurrent roles in managing operations for Zalora Indonesia and Zalora Singapore.

Ali’s forecast for iCommerce is to get 3x more clients by the end of the year. The company’s outlook is positive as the market is always changing and more businesses are finding ways to expand their presence online.

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