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HR & EDUCATION | Krisana Gallezo-Estaura, Singapore
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Global start-up from Singapore launches revolutionary online learning platform

Learn how this innovative approach could help students achieve SAT perfect score.

Educator Suniti Mathur has launched TestRocker - a unique and personalized online education platform for standardized test preparation on 12-12-12.

Suniti claims that the TestRocker is based on her 'highly successful' and 'proven' method of teaching students how to maximize their SAT and ACT scores - a method, she said, she has perfected through tutoring thousands of students in Singapore, the U.S. and the UK for more than a decade. Her intuitive and comprehensive approach has now been adapted for the online space.

“I hated turning students away,” said Suniti, “especially since these were all word-of-mouth referrals. I had never actually advertised anywhere, yet all of a sudden I found myself tutoring students all over the world, either in person or over video chat, for fourteen hours a day,” she said while noting that this became a topic of conversation between Suniti and her two daughters – Sonali, a Harvard Business School graduate who was working at a tech startup in New York and Urvashi, an account executive at global advertising agencies.

Why couldn’t they combine their skills and find a way to share Suniti’s approach to learning with the three million students who take the SAT and ACT each year to apply to U.S. colleges, wherever they may be in the world? These discussions led to the creation the TestRocker.

“We tested our content with students in different parts of the world; the results were exciting,” said Sonali Mathur, now CEO of TestRocker. For instance, after reviewing TestRocker’s grammar content once, students, he said, saw an average score increase of 38% and a decrease in average time taken by 35%. After completing the testing mentioned above, 84% of students said, “I am more confident about my test-taking abilities."

Joe Hudson, a student from United World College in Singapore who was given access to TestRocker’s beta site said, “I found TestRocker very interactive. The way the teacher expresses herself and her teaching method makes you feel like you have a personal connection with her.”
Based on these results, on December 12, 2012, TestRocker is launching its first product offering – SAT Preparation on December 16.

“More than 2 million students take the SAT every year in the hopes of applying to U.S. Colleges. By being online, TestRocker lets these students study whenever they want, wherever they want. TestRocker is different from competitors because it gives students access to a customized study plan, which is tailored to help them study smarter not longer. The customized study plan takes the guessing out of where to start and how much to study. TestRocker’s content has been designed through constant interaction with students and high school counselors to ensure its effectiveness TestRocker. is a unique, customized and convenient method that delivers on its promise,” said Sonali.

Holding the global launch in Singapore was important to the TestRocker team. “Having studied in Singapore, I appreciate the importance put on education and good teachers here. Parents are serious about enabling their children to realize their potential, and a top college degree plays a vital role. Furthermore, Singapore is the perfect hub for our company with its business friendly environment and easy access to fast growing Asian markets,” said Urvashi, TestRocker’s Chief Operating Officer.

After a one-time payment, students like Oscar can begin TestRocker’s online SAT program by taking a diagnostic test, which will assess their strengths and weaknesses. Students will then be given access to a customized study plan, which is tailored to help them study smarter not longer.

The customized study plan takes the guessing out of where to start and how much to study. “Having a personalized game plan reduces students’ anxiety and gives them the confidence to attempt any question because they feel adequately prepared,” said Suniti, TestRocker’s Ultimate Private Tutor and Chief Content Officer.

According to Suniti, TestRocker’s content has been designed through constant interaction with students and high school counselors to ensure its effectiveness. The SAT Preparation program consists of over a thousand questions with Suniti’s corresponding video explanations and caters to students of all proficiency levels by categorizing the questions into easy, medium and hard.

Additionally, Suniti has chosen question types that are frequently seen on the SAT and her explanations demonstrate how to tackle these questions in under a minute. Suniti notes that answer explanations are structured to show students how to solve each problem type using the most “test effective” strategy rather than simply guiding students towards the correct answer choice.

“There is increasing competition to gain admission to the top U.S. academic institutions. A student’s SAT or ACT score is an important component of a college application and we intend to deliver a comprehensive course that students and parents can pick with confidence,” said Urvashi. “TestRocker works. It is a unique, customized and convenient method that delivers on its promise”

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