StarHub loses 7,000 post-paid subscribers in Q2

This is due to the completion of enterprise projects.

The competition remains intense in the mobile business segment, resulting into StarHub losing 7,000 post-paid subscribers in the past quarter.

According to UOB Kay Hian analyst Jonathan Koh the decline was also due to the completion of enterprise projects. Whilst it lost subscribers, StarHub managed to see an increase in the average revenue per user (ARPU), inching up 4% QoQ to $70.

The analyst noted that this is attributed to the take-up of value-added services, such as DataJump and DataShare, and increased data usage. The average data usage increased 21% YoY and 3% QoQ to 4GB/month.

Meanwhile, the group's prepaid mobile revenue fell by 3.6% YoY as ARPU declined 6% to $15.