Cocoro Life wins at Malaysia Technology Excellence Awards 2021

A game-changer in promoting direct and seamless e-Services through an integrated digital lifestyle App that leverages on the AIoT platform.

Cocoro Life, a new e-Service platform that delivers AI-enabled CRM, bagged the Digital Consumer Award at the Malaysia Technology Excellence Awards 2021.

A new startup company by Sharp Electronics Malaysia Sdn Bhd, Cocoro Life is the 1st ever consumer e-Services app for all home appliances, mobile and IT products. The win is a recognition of Cocoro Life technological excellence.

“Launched in Japan and now expanding into Southeast Asia, Cocoro Life is a digital lifestyle ecosystem that offers smart living features through AI and IoT technologies by integrating AI-powered devices, services, and solutions under a single platform,” said Mr. Robert Wu, Chairman of Sharp Electronics (M) Sdn Bhd.

The new AI-powered e-Service and CRM platform will improve customers’ satisfaction by enabling all customers to be notified of their product warranty status as well as enable them to monitor the service and maintenance status of their products.

Customers will be able to connect directly to the relevant Authorised Service Team with regard to the maintenance, servicing or repair of their home appliances and products.
The smart app will be equipped with live chat features to provide immediate troubleshooting to all customers. Not limited to Sharp customers, this first-of-its-kind app also caters to customers of other electrical brands.

Driven by the 8 fundamental Smart Lifestyles – Smart Health and Wellness, Smart Security, Smart Home, Smart Office, Smart Industry, Smart Automotive, Smart Education and Entertainment – Cocoro Life enables customers to keep track of all their devices’ warranties through a single mobile platform.

Cocoro Life is expected to benefit millions of home appliances, mobile and IT users in Malaysia with its e-Service platforms by the end of 2021. Upon its launch, Cocoro Life aims to sign up at least 500,000 new members. Cocoro Life members can expect to enjoy exciting rewards and benefits that will be offered by the various business partners.

Cocoro Life services cover audio and video appliances, electric fans and air conditioners, washing machines and refrigerators, and a diverse range of kitchen equipment. 

Join Singapore Business Review community
Since you're here...

...there are many ways you can work with us to advertise your company and connect to your customers. Our team can help you dight and create an advertising campaign, in print and digital, on this website and in print magazine.

We can also organize a real life or digital event for you and find thought leader speakers as well as industry leaders, who could be your potential partners, to join the event. We also run some awards programmes which give you an opportunity to be recognized for your achievements during the year and you can join this as a participant or a sponsor.

Let us help you drive your business forward with a good partnership!


ION Orchard marks 15 years as a premier retail destination
The mall is proactive in conducting surveys to identify trends and optimise its tenant mix.
ION Orchard leads charge in sustainable takeaway practices
 Shoppers will enjoy discounts when they opt for a reusable mug or food container from Muuse.
Lendela on why banks need fintechs to buoy loan growth
Loan demand has doubled in Singapore, and fintechs can help onboard quality clients.