MARKETS & INVESTING | Staff Reporter, Singapore

Expatchoice.asia provides a comprehensive platform for foreigners in the region

It's the “Internet of Things” for expats.

ExpatChoice.Asia, launched in September 2016, is a digital review and recommendation resource offering search results that are rated out of 8, ranked, voted on, and reviewed by 1000s of locals, expatriates, PR’s and visitors to Asia.

It cuts through the digital information overload to deliver search results in the form of unbiased reviews on thousands of nominated business, product and services that cater to the unique needs of people living and working away from their home country.

“Expats make buying decisions more pragmatic when living away from their home country,” says John Gordon, co-founder of ExpatChoice Asia. The site was also founded by Simon Warner, a British PR in Singapore who is also an angel investor. “This is why www.expatchoice.asia has organically developed to be your one-stop digital destination for all things expat – be it simply to locate your nearest shoe repair shop, who don’t charge like a wounded bull, or to connect with people who are, honest, positive and willing to help.”

Gordon says the platform addresses the unique needs of expatriates living and working in Asia, by delivery qualified search results that have been recommended by other community members across the ExpatChoice.asia network. “ExpatChoice.Asia provides a platform for community members to connect, follow, be followed, and message one another both publicly and privately. It addresses the need that people want to find everything they want, fast, and make a buying decision based on qualified recommendations,” he says.

ExpatChoice.Asia, says Gordon, provides thousands of businesses a default profile on a digital platform, all free of charge, that can generate a conversation across a community of registered users, about goods, products and services.

“We have already worked with hundreds of local businesses based in Singapore who reach out to the expatriate community with solutions for their everyday needs,” says Gordon. “ExpatChoice.Asia is ‘The Internet of Expat Things, or a “TripAdvisor for Everything Expats.’”

Gordon says they plan to launch expatchoice.asia in five Asian regions by September 2017 with the introduction of a customised app in June 2017 and expand the expatriate network reach to 250,000 users.

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