Senja Close EC site could draw up to $235m bid: analysts

The site is expected to yield about 295 residential units and is the first EC plot in the area.

The Executive Condominium (EC) site at Senja Close, launched under the 1H2025 Government Land Sales (GLS) Confirmed List, is expected to draw between 2 to 6 bids, with the top land price forecasted at $600 to $715 psf ppr, according to property analysts.

Wong Siew Ying, Head of Research and Content at PropNex, estimates that “the tender for the Senja Close EC plot may attract 5 to 6 bids, with the top bid potentially coming in at around $230m to $235m (or a land rate of $700 to $715 psf ppr).”

In comparison, Justin Quek, CEO of OrangeTee & Tie, anticipates a slightly more conservative outcome. “We anticipate 2 to 4 bidders for this EC site at a highest bid price of S$600 to S$680 psf ppr,” he said.

The site, located near Jelapang LRT station in Bukit Panjang, is expected to yield about 295 residential units and is the first EC plot in the area since 2011’s Blossom Residences.

Wong said developers may be drawn to the plot due to “potential pent-up demand for new EC units in that area since there have been no new ECs launched in over a decade.”

She also noted the appeal of its location, which is near “three primary schools within 1 km… and not far from the Senja Hawker Centre, Bukit Panjang Polyclinic, Junction 10 mall, Bukit Panjang Plaza, Hillion Mall and the Bukit Panjang Integrated Transport Hub.”

Quek agreed that buyer demand may be robust, noting that “there may be a strong pool of potential upgraders interested in this EC project,” as “close to 9,000 4-room and 5-room flats… met their Minimum Occupation Period in the nearby HDB towns of Bukit Panjang and Choa Chu Kang from 2019 to 2021.”

However, he also cautioned that the site is “not as well-situated as the other upcoming sites at Woodlands Drive 17 and Sembawang Road… [which] are closer to the main MRT stations and various amenities.”

Both analysts noted the relatively small scale of the project (295 units) as a positive factor, allowing developers to manage risk while capitalising on steady EC demand. Wong cited the “strong 90% take-up rate at the recent EC project launch, Aurelle of Tampines,” as a sign of continued buyer interest in the segment.