Social ad spend

Around 99% of online consumers hold social media liable for unsafe ads: IAS

Due to fake news, online consumers are more discerning about the ads on their feeds.

Around 99% of online consumers hold social media liable for unsafe ads: IAS

Due to fake news, online consumers are more discerning about the ads on their feeds.

MARKETING BRIEFING: The best social media platforms to invest in 2022

An Emplifi study showed that brand posts on Instagram had 6.1x higher engagement than Facebook.

Social ad spends in SG grew 106% YoY in Q2: Emplifi

Globally, social ad spends also rose 50% YoY.