Social ad spend
Around 99% of online consumers hold social media liable for unsafe ads: IAS
Around 99% of online consumers hold social media liable for unsafe ads: IAS
Due to fake news, online consumers are more discerning about the ads on their feeds.
MARKETING BRIEFING: The best social media platforms to invest in 2022
An Emplifi study showed that brand posts on Instagram had 6.1x higher engagement than Facebook.
Social ad spends in SG grew 106% YoY in Q2: Emplifi
Globally, social ad spends also rose 50% YoY.
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