City Developments' launching plans for posh projects still shady

They're worried over dull buying interest.

According to Nomura, CDL plans to launch D’Nest (912 units) and Bartley Ridge (868 units) in the near-term. The Buangkok Drive project (616 units) and the Sengkang EC project (372 units) could follow next.

On the other hand, launch plans for its higher-end projects, such as Lucky Tower (220 units), South Beach (190 units) and Nouvel 18 (156 units) remain uncertain.

The launch of CDL’s maiden project in Eling, Chongqing, appears to be deferred as well.

Here's more from Nomura:

The tone of management commentary appears to have become more cautious compared with three months ago. For instance, while management had expected “property prices to remain stable with moderate increases of varying degrees, depending on location and unique propositions” three months ago, it now expects “property prices to remain somewhat stable” and “buying interest in the mass- and mid-market projects could moderate over the next few months”.

CDL’s hotel business also appears to be facing rising competition. On a like-for-like basis, overall RevPAR was down 1.1% in the first six weeks of 2013, with falls in main gateway cities such as Singapore (-10.2%), London (-9.6%) and New York (-1.6%).

If you've been wondering whether SBR could work for your company — yes, probably.

A lot of the companies we partner with started as readers. They'd been following our coverage for a while, saw their own customers and competitors in it, and eventually asked the obvious question: could we do something with you? The answer is usually yes. The shape of it depends on what you're trying to do.

The options are broader than most people assume — thought leadership articles, sponsored content, industry summits across Southeast Asia, regional awards programmes, podcasts, and media placements in print and digital. Some partners use one channel; most use a mix. We figure out the right combination by starting with your brief, not with our rate card.

So if the question has been on your mind, here's the easy way to ask it.

We'll tell you honestly whether we can help, and how. It's a better use of everyone's time.

Book a meeting

| Or download the media kit (PDF)

240,000 senior readers quarterly in print Top 1,700 Singapore companies reached

7 markets across Southeast Asia