Chart of the Day: See the plunge in posh home selling prices at Sentosa

And how higher-priced projects are at greater risk of a price correction.

A dearth of transactions in the last 11 months make it difficult to read trends into the micromarket in Sentosa. However, based on available data, condominium prices in Sentosa may be approaching their end-2006 levels, when prices were just about to take off significantly.

According to Maybank Kim Eng, homes purchased after 2006 and sold in the last 12 months lost only 5-21% of their value, in our estimation. These are much smaller than the losses incurred by the units at Turquoise.

Maybank Kim Eng says that the large losses at Turquoise can be partially explained by the project’s higher launch price. Its $2,605 psf launch price is about 75% above the average of The Oceanfront ($1,360 psf) and The Coast ($1,592). These two were launched one year ahead of Turquoise, meaning that higher-prices projects at Sentosa are at greater risk of a price correction.

The people you want to reach are already in this room.

Every quarter, SBR lands on the desks of the founders, CFOs, and directors running Asia's most consequential companies. Every day, they open our newsletter and read our website. It's a room that took twenty years to build — and it's the one most of our partners are trying to get into.

The good news is that the door is open. We work with companies on thought leadership articles, sponsored content, industry summits across Southeast Asia, regional awards programmes, podcasts, and media placements in print and digital. The shape of the right partnership depends on what you're trying to do, which is why we'd rather start with a conversation than send a rate card.

If you have something this room should know about, tell us. We'll tell you honestly whether we can help, and how.

No rate cards until we understand the brief. It's a better use of everyone's time.

Book a meeting

| Or download the media kit (PDF)

240,000 senior readers quarterly in print Top 1,700 Singapore companies reached

7 markets across Southeast Asia