HubSpot
It provides social media, search engine optimization, blogging, SEO tools, website content management, marketing automation, email, reporting and analytics and customer relationship management (CRM) software.
What’s hampering business growth in Singapore?
What’s hampering business growth in Singapore?
Only 43% said their data and systems are well-integrated.
SG firms fail tracking marketing results due to lack of monitoring platforms: study
Businesses invest in digital marketing but not the right tools to track its performance.
Majority of Singapore firms use digital marketing but only a few can track progress: survey
Half face challenges in measuring the return on investment of their marketing campaigns.
Startups in Singapore find it more difficult to grow over the past year: report
Nearly all believe having a clear path to profitability has become more crucial.
8 in 10 local firms had more change in last four years than previous two decades: survey
Many still struggle to deal with multiple channels to reach different target audiences.
Social media the preferred channel for retail purchases in Singapore: report
Active online communities and relatability crucial to success of social media marketing.
Singapore firms’ Budget 2024 wishlist
Businesses are hoping the government will tackle AI adoption and upskilling.
HubSpot partners with TikTok to supercharge B2B lead generation
87% of TikTok users in SEA discover new products and brands through creator content.
Here’s how to shield brands from bad reviews online
Singaporeans tend to browse products online before picking up items in the physical store.
How APAC brands can improve connections with consumers globally
Experts advise analysing market complexity by considering laws, political risks, and cultural references of the market they want to enter.
Data-backed strategies needed in workplace setup decisions: expert
A human resources expert advised using data and listening to employees when deciding on workplace schemes.
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Commentary
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Faster hiring alone will not fix construction’s productivity problem
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Section 13O, MAS, and the digital footprint of Singapore Family Offices
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