Singaporeans rank amongst the lowest in ESG investment awareness

This is despite Singaporeans having a strong interest in sustainable investing.

Three in four Singaporeans said an individual can make a positive change in the world when it comes to sustainable investing, according to the latest Fidelity International Survey.

However, the same survey said that Singapore was amongst the markets with the lowest awareness in environmental, social and governance (ESG) values, at 26%, the same as Japan. The survey also had respondents from Mainland China, Hong Kong, and Taiwan.

“It’s clear that there is a gap between people’s desire to use their money for good and having enough knowledge and confidence to realize that desire through sustainable saving or investing,” said Jenn-Hui Tan, global head of stewardship and sustainable investing at Fidelity International.

Approximately 32% of Singaporean respondents were aware that they can invest in companies that promote ESG values before the survey was conducted.

The survey had a respondent pool of 1,327 interviewees, and was conducted between April 12 and April 19 using YouGov’s online panel.