Lendela names Axel Frändén as deputy CEO

Frändén will retain oversight of the company's marketing function.

Loan matching platform Lendela has appointed Axel Frändén as its deputy CEO.

Frändén is formerly its chief marketing officer and will retain oversight of the company’s marketing function.

He will work closely with Nima Karimi and Lendela’s senior leadership to scale the business across the region.

Lendela is looking to expand its presence in its key markets of Singapore, Hong Kong, and Australia.

To date, the platform has served 400,000 consumers and has partnered with over 100 lending partners. In Singapore, Lendela recently expanded its partner network to nearly 60 lenders.

Lendela has also grown its headcount by over 20%, with a series of hires in hte three markets.

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