Chart of the Day: Average home sizes could grow to 920 sqft in 2021

Buyers may likely adopt a wait-and-see approach.

This chart from DBS Bank reveals that the government’s policy to hike the average size of home projects will drive home size to rise to 920 sqft in 2021. The policy is in response to a decline in home sizes, which dropped towards the level of 700 sqft in 2018-2019.

The latest policy introduced on October 2018 set the average size of each residential project to 85sqm or 100 sqm for homes outside the core central region (CCR) starting 2019, which is at least 20% larger than the original size.

“If buyers remain constrained by the “quantum” of each home, with more projects subject to the new ruling hitting the market from 2020 onwards, buyers (especially genuine upgraders) are likely to adopt a “wait-and-see” attitude before committing to a purchase of a new home,” the report stated.

The people you want to reach are already in this room.

Every quarter, SBR lands on the desks of the founders, CFOs, and directors running Asia's most consequential companies. Every day, they open our newsletter and read our website. It's a room that took twenty years to build — and it's the one most of our partners are trying to get into.

The good news is that the door is open. We work with companies on thought leadership articles, sponsored content, industry summits across Southeast Asia, regional awards programmes, podcasts, and media placements in print and digital. The shape of the right partnership depends on what you're trying to do, which is why we'd rather start with a conversation than send a rate card.

If you have something this room should know about, tell us. We'll tell you honestly whether we can help, and how.

No rate cards until we understand the brief. It's a better use of everyone's time.

Book a meeting

| Or download the media kit (PDF)

240,000 senior readers quarterly in print Top 1,700 Singapore companies reached

7 markets across Southeast Asia