StarHub names Matthew Williams as next CEO

He previously held senior consumer roles at Optus and Vodafone.

Matthew Williams will take over as StarHub’s CEO on 1 January 2027, succeeding Nikhil Eapen, who will conclude his tenure at the end of the year.

He will serve as CEO-designate from 24 June, alongside his current roles as deputy CEO and chief of the Consumer Business Group.

Williams joined StarHub in May 2025 to lead its consumer business before being appointed deputy CEO on 1 May 2026.

Before his tenure, Williams was managing director for Consumer Business and Customer Solutions at Optus in Australia from 2019 to 2025.

He was also the consumer business unit director at Vodafone New Zealand from 2013 to 2018.

He holds a Master of Business Administration with distinction from London Business School, a Master of Arts with First Class Honours, and a Bachelor of Arts from the University of Auckland.

Follow the link for more news on

Starhub

CEO appointment

If you've been wondering whether SBR could work for your company — yes, probably.

A lot of the companies we partner with started as readers. They'd been following our coverage for a while, saw their own customers and competitors in it, and eventually asked the obvious question: could we do something with you? The answer is usually yes. The shape of it depends on what you're trying to do.

The options are broader than most people assume — thought leadership articles, sponsored content, industry summits across Southeast Asia, regional awards programmes, podcasts, and media placements in print and digital. Some partners use one channel; most use a mix. We figure out the right combination by starting with your brief, not with our rate card.

So if the question has been on your mind, here's the easy way to ask it.

We'll tell you honestly whether we can help, and how. It's a better use of everyone's time.

Book a meeting

| Or download the media kit (PDF)

240,000 senior readers quarterly in print Top 1,700 Singapore companies reached

7 markets across Southeast Asia