4 in 5 Singaporeans to invest more amidst rising inflation

Digital investment platforms have become popular amongst respondents.

Around four in five or 79% of Singaporean respondents are planning to invest more amidst rising concern over inflation and volatile markets, a survey by Endowus said.

Only 19% of Singapore respondents said that they will be keeping to their current level of investments, with less than 2% indicating that they will be investing less.

There is also an increase of women investors, especially amongst younger Singaporeans. According to Endowus’ data, 39% of its clients are women investors with younger female Singaporeans representing the bulk.

Meanwhile, digital investment platforms have grown in popularity amongst Singaporean respondents, with 90% of them using digital wealth platforms and robo-advisors. 74% of them are currently using online brokerages whilst 28% of respondents are using crypto trading platforms.

Comparatively, only one in five respondents are tapping the services of traditional financial advisors, while one in four noted that they are using the investment services offered by banking institutions and traditional brokerages.

The Endowus Wealth Insights study was conducted in February 2022.

Follow the link for more news on

Endowus

Singaporean Investors

If you've been wondering whether SBR could work for your company — yes, probably.

A lot of the companies we partner with started as readers. They'd been following our coverage for a while, saw their own customers and competitors in it, and eventually asked the obvious question: could we do something with you? The answer is usually yes. The shape of it depends on what you're trying to do.

The options are broader than most people assume — thought leadership articles, sponsored content, industry summits across Southeast Asia, regional awards programmes, podcasts, and media placements in print and digital. Some partners use one channel; most use a mix. We figure out the right combination by starting with your brief, not with our rate card.

So if the question has been on your mind, here's the easy way to ask it.

We'll tell you honestly whether we can help, and how. It's a better use of everyone's time.

Book a meeting

| Or download the media kit (PDF)

240,000 senior readers quarterly in print Top 1,700 Singapore companies reached

7 markets across Southeast Asia