Let's get physical: Only 1 in 3 Singaporeans get regular exercise

But they still feel they're in tip-top shape.

According to a survey by Royal Philips Electronics, Singaporeans feel that they are in good physical health – eat well, but do not exercise regularly enough. 66% of Singaporeans feel that they have good physical health, with 49% of the respondents having nutritious meals a few times a week or more.

Amongst those who are very or completely satisfied with their eating habits, 85% have nutritious meals a few times a week or more.

Here's more from Royal Philips Electronics:

However, only 34% of the respondents exercise at least once a week or more. Interestingly, respondents in the older age group of 45-80 years of age (39.5%) are exercising more frequently than those within the 25-34 age group (35%).

The level of satisfaction with eating habits is determined by how regularly respondents have nutritious meals. But the survey data highlights Singaporeans are not exercising regularly or frequently enough. An area of improvement in 2013 is to combine healthy eating with more regular and frequent exercises to improve Singaporeans' physical health.

If you've been wondering whether SBR could work for your company — yes, probably.

A lot of the companies we partner with started as readers. They'd been following our coverage for a while, saw their own customers and competitors in it, and eventually asked the obvious question: could we do something with you? The answer is usually yes. The shape of it depends on what you're trying to do.

The options are broader than most people assume — thought leadership articles, sponsored content, industry summits across Southeast Asia, regional awards programmes, podcasts, and media placements in print and digital. Some partners use one channel; most use a mix. We figure out the right combination by starting with your brief, not with our rate card.

So if the question has been on your mind, here's the easy way to ask it.

We'll tell you honestly whether we can help, and how. It's a better use of everyone's time.

Book a meeting

| Or download the media kit (PDF)

240,000 senior readers quarterly in print Top 1,700 Singapore companies reached

7 markets across Southeast Asia