ShopBack's new home is vibrant and youthful

After all, ShopBack’s employees are all millennials.

The new headquarters was designed with a campus theme in mind, with the open office space aiming to foster a strong community spirit. Design elements include red pathways inspired by the neighbourhood park connectors; meeting rooms’ pitched roof design resembling the outline of a house; trim-and-fit (TAF) club corners modified after exercise corners; and the Parade Square, which takes after the common neighbourhood gathering point.

"A campus theme was chosen to house the various youthful elements and vibrant colours. The theme ties in perfectly with the fact that all ShopBack employees are millennials," says Huanmin Huang, corporate development lead at ShopBack.

The new office is a 750sqm space, more than six times bigger than ShopBack’s old one at 120sqm. Located at Block 77 Ayer Rajah Crescent, ShopBack's new office is the result of collaboration amongst the company’s employees. “Beyond aesthetics, it's really the collective effort of ShopBackers that made this office outstanding,” says Huang.

For instance, they themselves chose the new furniture, and everything from the old office was moved a few blocks away to the new office with no movers involved. Meanwhile, ShopBack's graphic designers and other artistically inclined volunteers hand-painted a mural depicting the company’s current and future markets.

The company also sought advice from Rooot Studios. "They won our confidence with their bold design which captured the essence of our culture, as well as their sincerity and diligence to execute within a challenging timeline," shares Huang.

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