Life insurance premiums hit $6.53b in 2025 as Q4 sales rise 13%

The growth was attributed to an increase in the annual premium business.

The life insurance sector recorded total weighted new business premiums of $6.53b in 2025, up 11.3% year-on-year (YoY) over 2024.

The growth was attributed to an increase in the annual premium business, according to a Life Insurance Association, Singapore (LIA Singapore) report.

The fourth quarter (Q4 2025) saw a 13% increase in total weighted new business premiums compared with the same period last year.

The total sum assured for the industry increased by 3.1% YoY as of Q4 2025. Financial adviser representatives contributed 45.3% of this growth, whilst tied representatives accounted for 28.8%.

Annual premium policies rose by $669.9m to $4.88b for the year, representing a 15.9% increase.

Meanwhile, single premium demand had declined in the first half of the year but rebounded in the second half, with the Q4 growth attributed to year-end liquidity and planning activity.

Single premium policies increased by 42% in the fourth quarter, bringing total weighted premiums for the year to $1.65b.

However, the industry is taking a cautious outlook for 2026 amidst continued global unpredictability, said Wong Sze Keed, President of LIA Singapore.

“Member companies continue introducing innovative ways and products to narrow protection gaps, and we are also collectively investing more in bolstering financial literacy and savviness,” she added.

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Life Insurance Association, Singapore

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