Media & Marketing

Ways to digitalise events in Singapore

From AR to VR and everything in between, technology has come a long way beyond a stand alone entertainment technology for future-seeking geeks in...

SPH's total ads down 10% in 4QFY17

Print revenue is expected to stay flat at best.

Sumostory aims to make PR affordable for start-ups

SumoStory packages are priced at $800 and $2,400 for 6 months worth of PR support.

LinkedIn guru Chris Reed launches new personal branding company

It aims to make LinkedIn rockstars out of entrepreneurs.

Rebel & Soul's Kristy Castleton eyes expansion with event technology lab

She aims to conquer Asia Pacific’s events marketing industry through neuroscience and technology.

SBR Management Excellence Awards 2017 now open for nominations

Firms can submit their entries until 27 October 2017.

From USPs to universe: a necessary evolution for Singapore brands

Recently, I was invited to join a speaking panel at a marketing summit in Singapore to deliver on the theme: “Branding: How to make your brand ‘a verb...

SPH to suffer from weak ad spends

Its display and classified ads revenues fell by 21% in the past quarter.

2017 MPAS Awards now open for nominations

Deadline for nominations will be on August 18.

SPH's net profit down 45.2% to $28.9m

Magazine performance continued to deteriorate.

Total advertising revenues to reach $536m in 2021

Terrestrial TV revenue share will start to decline.