Media & Marketing
SPH said to reduce workforce by as much as 10% in cost-cutting drive
It is also looking at merging two newspapers.
SPH said to reduce workforce by as much as 10% in cost-cutting drive
It is also looking at merging two newspapers.
To win at Influencer Marketing, Singaporean firms should use Instagram
In many cases of popular consumer brands, sales were doing amazing in the '90s and early 2000s, without much proactive effort on their part. Most were...
Singapore amongst top markets for photo-sharing apps
63% of connected consumers are using instagram.
Here’s what young Singaporeans prioritise most when choosing a brand
Reliability and trustworthiness are key considerations.
Better online ads in Singapore? The coalition conversation
Last week on Thursday (15 September 2016), leading trade associations, companies, publishers, and agency groups announced "The Coalition for Better...
Here's how 90 Seconds chief Tim Norton revolutionised the SaaS platforms
He founded the world's leading cloud video creation portal for brands.
Singapore Business Review Business Case Studies Awards 2017 call for entries now open
Deadline for confirmations is on 16 December 2016.
Check out how media network Ksubaka turned an old colonial building into a vibrant office
A groundbreaking digital technology completes the office.
Kick off: Kickstarter now open to creator submissions from Singapore
Goals can now be set in SGD.
SPH's plummeting advertising earnings won't slow down soon, say analysts
Its AR declined by 8.6% last quarter.
SBR Management Excellence Awards 2016 now open for nominations
Entries are accepted until October 21.
Businesses shift gears to social media platform for marketing strategy
53% of Singaporean marketers use social media for brand communications.
SPH dividends to take a lashing as impairments slam Q3 profits
DPS could fall to 17 S cents.
Alleviating core business decline may be a losing battle for SPH: analysts
Its newspaper ad revenues declined by 8.6%.
SPH’s net profit plummets by 46.4% to $52.7m in 3Q
On back of $28.4m in impairment charges.
Should businesses in Singapore turn to portals for leads and sales?
HungryGoWhere, Green Book, PropertyGuru – what comes to mind with these websites? While they all belong to different industries, there is a...
4 things you need to know about social commerce
The concept of social commerce isn't a new one. Just August last year, Yahoo announced its acquisition of the community-powered social commerce...
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Singapore Companies Eye Vietnam to Navigate Manufacturing Shifts, Green Transition, and the AI Revolution