Check out Shootsta's new HQ at Mohamed Sultan Road

The company prioritised the functionality of the space for filming.

Video technology company Shootsta officially opened its global headquarters in Singapore, located on Mohamed Sultan Road in a historical shophouse, right next to Fort Canning park.

Founded in 2015 in Sydney, Shootsta scaled from a startup to a global company, currently servicing 250 clients in five markets across four continents including companies such as Grab, Singtel, Circles.Life, and CitiBank in Singapore. Shootsta began operations in Asia in 2017 and typically works with internal communications, learning and development, and B2B marketing teams who are looking to scale their video content.

The company’s main priority now is to grow and nurture their business in Singapore, as well as to expand into other markets in Asia. They are also investing in developing new technology, including apps to create video in the new normal. “Our goal is to enable and empower enterprises to implement a cost-effective video strategy as part of their digital transformation in 2020,” Pritchett added.

The new space is located on a shophouse which is kept minimalistic and stripped down of interior design. The winding stairs act as a pathway to the main office on the third floor, whilst grey concrete elements are used in the office interior features to give the space a cool look and feel.

The company said it has put a lot of thought into the functionality of the space through investing in sound boards to ensure good sound quality when filming. The space can also be partitioned into a large breakout area when needed.

Like all other Shootsta offices in Sydney, Hong Kong, London and San Diego, the space serves as a place for employees to create, collaborate, and serve clients as well as for clients to film content and attend regular in-person training sessions. Shootsta’s decision to officially make Singapore its global HQ stems from the country’s position as an international hub.

However, Shootsta’s CEO & founder Mike Pritchett told Singapore Business Review that this year has been tough as their team is working remotely since March. Pritchett looks forward to be back in the office once given the greenlight from the government

The HQ will be led by Pritchett, together with co-founder and chief technology officer, Tim Moylan. The opening of the office follows Shootsta’s launch of a new digital products suite which is originally intended in H2.
 

By: Janine Ballesteros

Follow the link for more news on

Join Singapore Business Review community
Since you're here...

...there are many ways you can work with us to advertise your company and connect to your customers. Our team can help you dight and create an advertising campaign, in print and digital, on this website and in print magazine.

We can also organize a real life or digital event for you and find thought leader speakers as well as industry leaders, who could be your potential partners, to join the event. We also run some awards programmes which give you an opportunity to be recognized for your achievements during the year and you can join this as a participant or a sponsor.

Let us help you drive your business forward with a good partnership!

Top News

Bank of Singapore appoints global head of investments
Robert Reid has 30 years of legal, consulting, and financial services experience.
How this power couple built a real estate brand from the ground up
Singapore Luxury Homes was born through the couple’s own experiences in buying a home.   With an impressive record of over 300 real estate transactions surpassing $2b in combined real estate sales over the past decade, the co-founders of Singapore Luxury Homes are considered to be leading luxury real estate agents in Singapore.   Discussing their years of experience and how the company is poised to expand, Singapore Business Review spoke to husband and wife luxury real estate duo, Sunita Gill-Karkaria and Kaizar Karkaria about the booming real estate market.

Exclusives

How investor stewardship puts companies in a win-win state
Stewardship Asia Centre CEO says a company’s failure to take care of society is a failure to take care of its stakeholders.
Creating harmony in a heterogonous workforce 
An HR expert said tests like DISC can help identify which employees can work best together.