SIA to splurge US$325m on cabin upgrade

Boeing fleet to get makeover.

According to a release, Singapore Airlines is to invest US$325 million to upgrade 19 Boeing 777-300ERs with the latest generation of cabin products, featuring new seats in all classes of travel.

The significant investment programme will provide consistency across the Airline’s entire B777-300ER fleet, with next-generation cabin products that are the new industry benchmark for premium air travel.

Singapore Airlines introduced the new cabin products in September 2013 after taking delivery of the first of eight additional B777-300ERs ordered from Boeing. The upgrade programme announced today will see the same products fitted to 19 existing B777-300ERs. Installation work is expected to begin early in 2015, with all aircraft completed by September 2016.

“Feedback about our next generation cabin products has been extremely positive and our customers have been asking for them to be fitted on more aircraft. We have listened,” said Executive Vice President Commercial, Mr Mak Swee Wah.

“This significant investment demonstrates our commitment to constantly enhancing our products and services, and further demonstrates our confidence in the future for premium full-service air travel.”

The new cabin products are currently available on selected daily services to London Heathrow and Tokyo Narita. They were introduced after more than two years of development with world-renowned design firms, including BMW Group DesignworksUSA and James Park Associates.

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