MP Singapore clinches win at Singapore Business Review National Business Awards 2026

It reimagines business events from being marketplaces to curated experiences that connect ecosystems and communities.

MP Singapore was lauded as the winner of the Business Services category in the Singapore Business Review National Business Awards 2026 for its success in reimagining and reinventing how business events add value to connect communities and ecosystems, which has led to more opportunities beyond the norm.

Central to this transformation is its strategic shift from delivering one-off, transactional events to orchestrating a broader ecosystem. Shifting the primary focus of events from a single moment and location in time to a platform that provides accessibility and value to the industry. This approach enables MP Singapore to unlock opportunities by activating its communities and creating flexible, plug-and-play platforms.

A strong example of this transformation is how MP evolved its FUTR event from a traditional business summit into a dynamic omnichannel platform comprising FUTR Immerse, FUTR Insights, and FUTR World.

FUTR Immerse delivered a curated retail experience, offering real-world insights and direct industry feedback. FUTR Insights served as a dedicated thought leadership platform, whilst FUTR World redefined the conventional summit format through a fully “festivalised” experience, blending business engagement with immersive, experiential elements.

It has also launched its own artificial intelligence (AI)-focused global conference and exhibition AIMX Singapore and subsequently evolved it into a global network, aligning AI and retail tech communities to strengthen collaboration among businesses, investors, and policymakers.

“As the MICE landscape becomes more complex and ROI-driven, we are seeing clients shift expectations—from execution to impact. In a market where MICE and business events are evolving rapidly, our commitment is to building solutions that are not just creative but commercially effective. We see business events moving towards curated experience and connecting ecosystems and communities,” said Jason Ng, Managing Director, MP Group.

The Singapore Business Review National Business Awards is a prestigious programme that celebrates the remarkable achievements of homegrown companies in Singapore. The awards recognise transformative business initiatives, innovative strategies, and impactful projects that have enabled these companies to build a strong reputation in the competitive landscape of the Lion City.

The Singapore Business Review National Business Awards is presented by Singapore Business Review Magazine. To view the full list of winners, click here. If you want to join the 2027 awards programme and be acclaimed for your company's exceptional contributions to the local business landscape in Singapore, please contact Danica Avila at [email protected].

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