Private wealth redefined: Transforming wealth with innovation and impact

What began in 2021 as a fresh face in the local investment scene has now evolved into a force of transformation.

Moomoo Financial Singapore (“Moomoo Singapore”) has been recognised for revolutionising wealth management through bold digital innovation — a testament to its mission of making investing smarter, more intuitive, and accessible to all.

In just a few short years, Moomoo Singapore has grown a thriving community of over one million users — with 1 in 3 Singapore residents aged 20 to 70 now part of the moomoo family.

“Reaching one million users isn’t just a number — it’s a reflection of how we’ve grown together with our community,” said Mr Gavin Chia, CEO of Moomoo Singapore. “As financial goals become more sophisticated, so must the tools and services that support them. That’s why we created Moomoo Private Wealth — to deliver bespoke wealth management that’s modern, agile, and deeply personal.”

Where technology meets personalised service

Moomoo Private Wealth serves clients with over US$1m in investable assets, offering a curated experience that merges cutting-edge technology with relationship-driven support.

“The private wealth segment used to be defined by the level of personalised service that was offered to clients, but the new generation of affluent investors want more than traditional private banking. They’re digitally fluent, data-hungry, and looking for real value,” Chia noted. “We're building a future-forward model — combining powerful tools with meaningful, human connection, minus the outdated layers and costs.”

Recent research commissioned by Moomoo underscores this shift. High-net-worth individuals aren’t just accepting of digital wealth solutions — they’re actively pursuing them. In fact, the study found they’re more open to automation than investors with fewer assets, flipping the conventional wisdom on its head.

Intelligent, integrated, and impactful

The platform’s tech stack is built to empower — featuring AI-powered analytics, real-time portfolio insights, industry mapping tools, and an earnings hub for smarter, data-driven decision-making. Moomoo’s partnership-driven offerings include five flagship Target Allocation ETF model portfolios and access to top-tier global funds, filtered through its proprietary “6Ps” evaluation framework.

The results speak for themselves: a 25% growth in assets under management (AUM) over the past year, with 77% of clients seeing profitable returns in the first half of 2024. Features like the Cash Plus solution — which saw AUM surge 500% year-on-year — are helping users maximise idle capital with confidence.

Moomoo’s cloud-native infrastructure ensures agility, scalability, and rapid innovation. Relationship managers spend 60% less time on manual tasks, allowing for deeper client engagement — a critical edge in a market that values both speed and substance.

Poised for Regional Growth

As it eyes expansion across Asia, Moomoo is doubling down on its core promise: to deliver smarter, personalised investment experiences through intelligent automation and human insight. Up next — the platform aims to roll out next-gen AI-driven wealth tools designed to anticipate and adapt to evolving investor needs.

Recognised at the SBR Technology Excellence Awards, Moomoo Singapore is not just transforming wealth management — it’s setting a new benchmark for what digital financial empowerment looks like.

The SBR Technology Excellence Awards is presented by Singapore Business Review Magazine. To view the full list of winners, click here. If you want to join the 2026 awards programme and be acclaimed for your company's outstanding contributions in pursuit of technological innovation, please contact Jane Patiag at [email protected].