Commentary

The top 10 branding errors Singapore entrepreneurs make

Singapore is known as being one of the best cities in the world in which to start a new business. Yet, the costs of doing business in Singapore can be high, so every mistake you make along the way means money out of your pocket.

The top 10 branding errors Singapore entrepreneurs make

Singapore is known as being one of the best cities in the world in which to start a new business. Yet, the costs of doing business in Singapore can be high, so every mistake you make along the way means money out of your pocket.

This is how you get on the headhunter's radar

One of the most common question we get when we are headhunting candidates is “How did you get my contact?”

How political risks will make exports suffer

Election. Change of new government. Civil war. Economic crisis. These are some of the political scenarios that may cause costly disruptions and delays in getting business done for Singapore companies.

How to face the hurdles in Singapore's construction industry

The significant amount of volatility, in Singapore’s construction industry’s output and contracts awarded in the last decade, reflects the sector’s cyclical nature and exposure to the wider economy.

Managing risk and contingency

As markets remain volatile, global competition intensifies and consumers remain ever-demanding, best-practice demand management is an imperative. To plan effectively for demand not only do you need to be able to understand what customer’s want and what is happening in the marketplace, you also need to successfully manage risk and contingency.

Here's what you need to know before embracing the customer-centric approach

Progressive Singapore companies take the term “customer centricity” from a beautiful slogan to the everyday way of doing business.

The drive to manage a diverse blended workforce

With Singapore’s unemployment at record lows, and skilled professionals and technical specialists in high demand, 32% of employers see attracting and retaining talent as the single biggest benefit of adopting more flexible work practices, according to the Randstad World of Work Report 2012/13.

Green concrete – an important innovation for resource-scarce Singapore

Singapore has set a national target to get 80% of Singapore buildings to be ‘green’ by 2030. The term ‘green building’ refers to buildings constructed with environment-friendly materials, or energy-efficient features.

Innovation can come from within

Heraclitus, the Greek Philosopher is credited with being one of the earliest creative thinkers. Little is known about his early life and education, however he is regarded as self-taught, he was also known as the weeping philosopher.

Optimum Facebook posting times

Timing is everything, they say, and that  may apply to social media platforms like Facebook as well. Can timing your posts help increase your return on investment?

Career by design or luck?

Do you plan your career by design or luck? After more than twenty years in the headhunting industry in Singapore and Asia Pacific, and having read thousands of resumes and interviewed thousands of candidates, I noticed three career trends.

The COE money making machine

The topic of COE is unequivocally synonymous with the topic of money. It is far from uncommon overhearing drivers, as well as aspiring would-be drivers, complaining on the duress to pay for the right to drive.

Long live e-mail marketing

Marketers, be in the know: E-mail marketing is anticipated to increase by 4.34 billion on 2016. Do not misconstrue that the current social media phenomenon trumps the email marketing approach.

Is there any loyalty in Singapore?

The often said joke amongst loyalty professionals in Singapore is that every Singaporean resident has 10 credit/bank cards in their wallet/purse – one for every bank in Singapore.

Why you lose your website visitors in seconds

There’s this interesting product you’d like to find out more about. You visit their website, but the images of the product don’t display. It could be your Internet connection; you hit ‘refresh’ a couple of times, but the images still don’t render.

Two-way video to drive the next wave of network traffic volume

Video has and continues to drive telecoms traffic growth, but the kind of video traffic that is going to strain the network in the future isn’t what you might think…

How Singapore leaders can earn brand-loyalty for life

All you have to do is look around Singapore to know that brands are powerful. In fact, most Singaporeans are so loyal to certain brands that they stick with them for life. If brand-name products can evoke that kind of loyalty, why can’t people? Well, they can!