CEOs see potential in profitability, innovation and jobs in Generative AI

However, ethical regulations still need to be fixed.

Singaporean bosses view a potential in Generative AI from profitability (28%), innovation (20%) and job creation (16%), a KPMG study showed.

However, most CEOs (64%) said ethical challenges are their top concern when adopting Generative AI in their companies. With 68% of them saying that the lack of current regulations and direction for the tech should be addressed before they become fully on board with the idea.

Despite concerns, the majority of CEOs globally (69%) consider generative AI as their top investment priority in the medium term, the study also revealed.

Other results showed that about half (48%) of Singapore CEOs say they expect to see a return on their investments in three to five years.

The research garnered insights from 1,300 CEOs from the world’s leading firms, including in Singapore.

Follow the link for more news on

KPMG

If you've been wondering whether SBR could work for your company — yes, probably.

A lot of the companies we partner with started as readers. They'd been following our coverage for a while, saw their own customers and competitors in it, and eventually asked the obvious question: could we do something with you? The answer is usually yes. The shape of it depends on what you're trying to do.

The options are broader than most people assume — thought leadership articles, sponsored content, industry summits across Southeast Asia, regional awards programmes, podcasts, and media placements in print and digital. Some partners use one channel; most use a mix. We figure out the right combination by starting with your brief, not with our rate card.

So if the question has been on your mind, here's the easy way to ask it.

We'll tell you honestly whether we can help, and how. It's a better use of everyone's time.

Book a meeting

| Or download the media kit (PDF)

240,000 senior readers quarterly in print Top 1,700 Singapore companies reached

7 markets across Southeast Asia