377 views
Photo from Unsplash by Danist Soh

Moomoo to open first retail stores across lendlease malls

Permanent outlets at 313@somerset (939 sq ft) and Jem (739 sq ft) are scheduled to open later this year.

Online trading platform Moomoo is launching its first physical retail presence in Singapore, becoming Lendlease’s first tenant from the digital investing space.

Moomoo will roll out stores across three Lendlease-managed malls: 313@somerset, Jem, and Parkway Parade.

Permanent outlets at 313@somerset (939 sq ft) and Jem (739 sq ft) are scheduled to open later this year, with a pop-up store at Parkway Parade planned to follow.

Jenny Khoo, head of retail & Workspace Management at Lendlease, said the rollout represents the first online trading concept store and pop-up across its Singapore malls, aimed at enriching the overall shopper experience.

Erika Chiang, Moomoo’s chief marketing officer for Southeast Asia, said the initiative is about bringing Moomoo’s seamless online experience “into the physical world” to make investing more “tangible and interactive” for users.
 

Join Singapore Business Review community
A NOTE FROM SINGAPORE BUSINESS REVIEW

The people you want to reach are already in this room.

Every quarter, SBR lands on the desks of the founders, CFOs, and directors running Asia's most consequential companies. Every day, they open our newsletter and read our website. It's a room that took twenty years to build — and it's the one most of our partners are trying to get into.

The good news is that the door is open. We work with companies on thought leadership articles, sponsored content, industry summits across Southeast Asia, regional awards programmes, podcasts, and media placements in print and digital. The shape of the right partnership depends on what you're trying to do, which is why we'd rather start with a conversation than send a rate card.


If you have something this room should know about, tell us. We'll tell you honestly whether we can help, and how.

No rate cards until we understand the brief. It's a better use of everyone's time.